I’m not sure who’s going to read this, but I will say my piece and rest my case thereafter.
Reminiscing the days when I first started out sharing my love for beauty through social media makes me feel a little happier. Back then, the (social media) world seemed like a community of liked-minded individuals looking to share information, news and ideas. We were all trying to share our (beauty) tips and finds on platforms such as blogs and the now #1 photo sharing App – Instagram. The conversations we had were all about sharing the best (and worst), and basically everything else under the sun.
Fast forward three years now, it seems like the whole social media landscape has changed (or did I not notice it right from the start?). The once “genuine” community I let myself into seemed to have morphed into a factory of workers churning out (similar/identical) content from the same batch of materials, or what we call “sponsorships”.
